👉 Imagine you've got 180 affiliate partners, and each one is like a key on a lock. Each key has its own function - for example, your affiliate who sells clothes will help customers find the right fit and style.
But imagine that someone decides to take away all of their keys, leaving only the ones they have already bought! This is how affiliate networks work: you give them 180 keys, but they're stuck with just their own brand's key. For instance, if one affiliate owner decided to cancel out all of their original 300 affiliates, they would end up with a very limited group of loyal customers who are still purchasing clothes from the brand they had originally worked with. So, instead of having hundreds of different voices for your affiliate partners to choose from, you have just 180, and that's how we keep the integrity of our brands.
