👉 Listprice engineering is an approach that focuses on the optimization and management of pricing strategies for a portfolio of products or services, typically in complex, multi-product environments. It involves analyzing various pricing factors such as cost structures, market demand, competition, and customer segments to determine the most profitable price points for each item. This method often employs advanced analytics, machine learning algorithms, and simulation models to predict price elasticity, forecast demand, and evaluate the impact of pricing changes on overall revenue and profitability. By systematically evaluating these elements, listprice engineering aims to maximize shareholder value while maintaining competitive positioning in the market.