👉 Shills is a term used in marketing and advertising to describe individuals or companies who are paid to promote products, services, or brands. The goal of these "shills" is often to increase sales or attract more customers by convincing others to buy their product or service. They may use persuasive language, exaggerate the benefits of their brand, or make promises that are not backed up by evidence. Shills can be found in a wide range of industries, including retail, finance, technology, and