👉 SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. It is a management tool used to analyze an organization's strengths, weaknesses, opportunities, and threats in order to identify areas for improvement. Strengths are positive aspects of an organization that make it successful. These include resources, expertise, technology, people skills, and the ability to generate revenue or profit. Weaknesses are negative aspects such as financial issues, labor shortages, or product quality issues. Opportunities are situations