👉 Impresarios, also known as "pressmen," are individuals who work in the field of media and public relations. They are responsible for creating and disseminating information that is critical to a company's reputation or brand image. Impresarios typically work with journalists, editors, and other professionals in the industry to ensure that their message reaches its intended audience effectively. Their role involves managing press releases, writing articles, and coordinating media coverage to create a positive public relations impact for the organization.