👉 Margining is a method used in marketing to identify and target potential customers based on their purchasing behavior. It involves analyzing customer data such as demographics, purchase history, and online behaviors to determine which customers are more likely to make a purchase or engage with your brand. The goal of margining is to identify the most profitable segments among your customers and use this information to tailor your marketing efforts to reach these segments effectively. This approach helps businesses maximize their revenue from their customer base by focusing on those who are