👉 In psychology, an individualism is a type of behaviorist theory that emphasizes the importance of individualistic personality traits in human behavior. Individuals are seen as having unique values and goals, and their actions and behaviors are shaped by these unique characteristics. Individualists tend to be more self-reliant and independent, which means they may feel less pressure to conform to societal norms or expectations. They are often driven by a sense of purpose and satisfaction in their own work, relationships, and decisions rather than seeking