👉 In the context of a business, an "exprotest" refers to an act or practice in which a company publicly proclaims or publicly displays its commitment to a particular cause or issue. This can be a way for the company to demonstrate its support and dedication to social justice, environmental conservation, or other causes that align with their values.
An exprotest typically involves several key elements:
1.
Public Declaration
: The company publicly affirms its stance on the issue or cause they are supporting