👉 Memory studies often occur in controlled laboratory environments, utilizing experimental setups to isolate variables and measure memory processes like encoding, storage, and retrieval. Researchers employ tools such as neuroimaging (fMRI, EEG), behavioral tasks (e.g., recall tests, spatial navigation), and computational modeling to simulate cognitive processes. These settings prioritize empirical rigor, though some studies may extend to real-world contexts (e.g., daily decision-making) to bridge lab findings with practical applications.
