Definition: In online marketing, a term used to describe how well a brand's website is being viewed by potential customers is known as "semipopularity." This refers to the level of visibility and engagement that a website receives in comparison to its competitors' websites. A high semipopularity indicates that the brand has a strong presence on search engines and other online platforms, while a low semipopularity suggests that the brand's website may not be well-optimized for SEO.
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