Definition: The term "paracoumaric" refers to a substance that is derived from the flower of the plant Paracouma, which is commonly known as the lavender or lavender flower. It is an extract that contains the active compound, 2-hydroxy-6-methyl-1-pyrazol-4-amine (MMA), which belongs to the family of quinazoline alkaloids. The paracoumaric acid is a weak, colorless, odor