👉 Rebandaging is a marketing technique in which an organization uses a previously successful product or service to create a new one. This can be done by changing its name, packaging, price, target market, or other features to appeal to a different audience. For example, if a company sells a popular brand of headphones, they might rebrand the product to "SoundSage" in order to appeal to audiophiles who are more likely to buy products with a sound-savvy name. This