👉 Personalisation is a process in which an individual's preferences, values, and characteristics are taken into account when designing or creating content, products, services, or experiences. It involves tailoring information to meet the unique needs and expectations of the target audience, including their interests, behaviors, and lifestyle.
Personalization can be achieved through various techniques such as:
1.
Data Analytics
: Analyzing data from multiple sources to identify patterns and trends that may inform personalization decisions.
2.
Customer Seg
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