👉 Mergancing is a marketing strategy where a company sells products or services at discounted prices to attract customers. The goal of this strategy is to maximize profits by offering lower prices than competitors, typically in exchange for higher customer satisfaction and loyalty. Merchandising can refer to various aspects of a company's operations, including the design, branding, advertising, sales, marketing, and distribution of products or services, as well as the overall strategy implemented within that organization.
merchandising