👉 A customer is an individual or group who purchases goods or services from a business. They typically have specific needs, preferences, and expectations that are reflected in their purchase decisions. Costumers can be categorized into different groups based on factors such as age, gender, income level, location, education, occupation, etc. Each group has its own set of preferences, behaviors, and motivations for making purchases. In the context of customer service, costumers play a crucial role in providing excellent customer service