👉 In the context of business and economics, cooptation refers to a situation where two or more parties agree to work together in exchange for benefits, including financial compensation. This arrangement can be formalized through contracts, joint ventures, or other agreements. Cooptation is often used as a metaphor for collaboration between individuals or groups that benefit from each other's skills and resources. In general, cooptation occurs when two or more parties agree to work together in order to achieve a common goal, such