👉 Wishlist research is a market research technique that involves gathering consumer preferences and desires for products or services by compiling a list of items they would like to see available, often through surveys, social media polls, or direct feedback channels. This method helps businesses understand what their target audience values most, enabling them to tailor their offerings more effectively. By analyzing the wishlist, companies can identify trends, anticipate future demand, and innovate to meet emerging consumer needs, ultimately enhancing product development and marketing strategies.
