👉 The Tires Project is an innovative initiative aimed at transforming the tire industry by focusing on sustainability and circular economy principles. It involves developing advanced materials and production methods to create tires that are not only more environmentally friendly but also more durable and cost-effective. Key aspects include using recycled materials, reducing waste, and designing tires for easier recycling at the end of their lifecycle. The project also explores new technologies, such as self-healing materials and bio-based compounds, to enhance tire performance while minimizing ecological impact. By fostering collaboration between researchers, manufacturers, and policymakers, the Tires Project seeks to revolutionize tire production and usage, contributing to a more sustainable future for transportation.
