👉 Shoppers computing refers to the process by which consumers gather, evaluate, and make decisions about products and services online, often leveraging digital tools and platforms to streamline their shopping experience. This involves browsing through various websites, reading product reviews, comparing prices, assessing features, and sometimes using comparison tools or price trackers to find the best deals. Shoppers computing also includes the use of social media, where recommendations and peer reviews can influence purchasing decisions. Additionally, it encompasses the integration of technology such as artificial intelligence and augmented reality to enhance product discovery and personalization. Ultimately, shoppers computing aims to empower consumers with the information and resources needed to make informed, efficient, and satisfying purchasing decisions in the digital marketplace.