👉 Myspace Research, conducted in collaboration with the University of Pennsylvania, aimed to explore the impact of social media on adolescent identity formation and self-expression. The study examined how users, particularly teenagers, use Myspace to curate their online personas, interact with peers, and navigate social dynamics. Researchers analyzed data from over 10,000 MySpace users to understand how features like customizable profiles, friend lists, and the platform's emphasis on visual content influenced self-presentation and social connections. Key findings highlighted the role of MySpace in fostering a sense of community and belonging among young users while also revealing challenges such as cyberbullying and the pressure to maintain an idealized online image. The research provided insights into the evolving landscape of social media and its profound effects on youth development.