👉 Motion engineering is the art and science of creating compelling visual narratives through the manipulation of movement in film, television, and digital media. It involves carefully planning, designing, and executing the visual elements of a project to enhance storytelling, evoke emotions, and engage audiences. Motion engineers use a combination of camera movements, editing techniques, lighting, and visual effects to guide the viewer's focus, establish rhythm and pacing, and convey character dynamics and setting. They collaborate closely with directors, cinematographers, and editors to ensure that every movement serves the story, creating a seamless and immersive experience for the audience.