👉 Marketplace engineering refers to the process of designing, developing, and maintaining the underlying infrastructure and systems that power online marketplaces, such as e-commerce platforms or peer-to-peer marketplaces. It encompasses the creation of robust, scalable, and secure environments that facilitate seamless interactions between buyers and sellers, manage transactions, handle payments, ensure data integrity, and provide a user-friendly experience. This involves integrating various technologies like APIs, databases, security protocols, and analytics tools to optimize performance, enhance user engagement, and support business growth. Effective marketplace engineering also includes continuous monitoring and optimization to adapt to changing market conditions, user needs, and technological advancements.
