👉 IPS (In-Plane Switching) engineering refers to the design and implementation of display technologies where the pixel emission occurs horizontally within a plane perpendicular to the display's viewing surface. This contrasts with traditional TN (Twisted Nematic) or VA (Vertical Alignment) technologies, where pixel emission can occur both horizontally and vertically. In IPS displays, the liquid crystal molecules are aligned to allow light to pass through when aligned with the viewing axis but block it when perpendicular, resulting in wider color gamuts, higher contrast ratios, and more uniform color reproduction across the screen. IPS engineering focuses on optimizing the alignment of liquid crystal molecules, the design of the polarizers, and the overall optical path to ensure efficient light modulation and superior visual performance. This makes IPS displays particularly suitable for applications requiring vibrant colors and deep blacks, such as professional graphics, video editing, and high-definition television.
