👉 Invitation research is a method used to gather preliminary data from potential respondents before conducting a more extensive survey or study. It involves sending out invitations to a targeted sample of individuals, often through email, social media, or other communication channels, to invite them to participate in a larger research project. These invitations typically include key details about the study's purpose, objectives, methodology, and any incentives offered for participation. The goal is to attract a representative sample that accurately reflects the target population, ensuring the validity and reliability of the research findings. Invitation research helps researchers refine their questions, identify potential biases, and ultimately design a more effective and efficient survey.