👉 Folks engineering is a design approach that involves understanding and integrating the informal, often unstructured, practices and knowledge of end-users into the development process. It emphasizes gathering insights directly from users through observations, interviews, and participatory methods to inform the design of products or services. By capturing the nuances of how people actually use technology in their daily lives, rather than relying solely on theoretical models or assumptions, folks engineering ensures that the final product is more intuitive, user-friendly, and aligned with real-world needs. This approach fosters a deeper connection between the design team and the users, leading to more effective and satisfying user experiences.
