👉 Experiment engineering is the systematic approach to designing, executing, and analyzing experiments to optimize processes, validate hypotheses, and drive data-driven decision-making. It involves defining clear objectives, selecting appropriate experimental designs (e.g., A/B testing, factorial studies), determining variables and control groups, and automating data collection to ensure reproducibility. Engineers integrate tools like simulation software, statistical analysis platforms, and machine learning frameworks to model outcomes, identify patterns, and refine hypotheses iteratively. By bridging theoretical models with empirical data, experiment engineering minimizes bias, accelerates innovation, and ensures that experimental results directly inform actionable insights for real-world applications.