👉 Editorial engineering refers to the systematic process of enhancing the quality, impact, and readability of written content through a combination of technical tools, data-driven insights, and editorial expertise. It involves analyzing metrics such as word count, readability scores, engagement rates, and audience demographics to optimize articles for better performance. Editors use this data to refine content structure, tone, and style, ensuring it aligns with the target audience's preferences and meets journalistic standards. Additionally, they leverage tools like natural language processing (NLP) to automate tasks such as grammar checking and style consistency, while maintaining a human touch to preserve the unique voice of the author. This blend of technology and editorial judgment aims to produce compelling, accurate, and engaging content that resonates with readers and achieves its intended goals.