👉 Deals engineering is a strategic process within software development and product management that focuses on creating, refining, and closing business deals to secure revenue streams and drive growth. It involves understanding market needs, identifying potential customers, crafting compelling value propositions, negotiating terms, and managing the sales cycle. Deals engineers work closely with cross-functional teams, including sales, marketing, and product development, to ensure alignment and optimize the chances of closing deals. They leverage data analytics, market research, and customer insights to tailor pitches and solutions that resonate with target audiences, ultimately maximizing the conversion of leads into paying customers and contributing significantly to the company's financial success.
