👉 Deal engineering is the strategic process of designing, structuring, and optimizing sales and business agreements to maximize value for both the buyer and seller. It involves understanding the specific needs, preferences, and constraints of each party to create tailored solutions that align with their business goals. This includes crafting customized terms, pricing models, payment structures, and delivery timelines that enhance the overall deal's attractiveness and feasibility. By leveraging data analytics, market insights, and negotiation skills, deal engineers aim to close more deals efficiently, improve customer satisfaction, and foster long-term partnerships.
