👉 Customer engineering is a strategic approach that involves actively engaging with customers to understand their needs, challenges, and pain points, and then using this insight to design, develop, and improve products or services. It bridges the gap between technical teams and end-users, ensuring that customer feedback directly influences product development and enhances user experience. By fostering a collaborative environment, customer engineers work closely with product managers, designers, and developers to create solutions that are not only technically sound but also highly relevant and valuable to customers. This process often includes conducting user research, creating personas, and continuously iterating based on customer feedback to drive product innovation and satisfaction.