👉 Chorus research is a method used to gather and analyze the collective opinions, experiences, and perspectives of a group of people on a specific topic or issue. This approach often involves collecting data through surveys, interviews, or focus groups where participants express their views in a unified voice, typically summarized as a chorus. The goal is to identify common themes, sentiments, and insights that reflect the broader community's stance, providing valuable qualitative and quantitative data for decision-makers, researchers, or organizations aiming to understand public opinion, consumer preferences, or social trends.
