👉 Catalyst engineering is the strategic design and modification of catalysts to optimize their performance, selectivity, and stability for specific chemical reactions. This process involves tailoring the catalyst's physical, chemical, and structural properties, such as composition, morphology, surface area, and active site distribution, to enhance reaction rates and yields while minimizing unwanted side reactions. Techniques include doping with heteroatoms, creating nanostructures, and developing support materials to improve dispersion and accessibility of active sites. By fine-tuning these factors, catalyst engineers aim to develop more efficient, sustainable, and cost-effective catalysts for applications ranging from energy production to environmental remediation.