👉 Advantage engineering is a design methodology focused on identifying and leveraging the most significant performance improvements in a system or product, rather than just incremental enhancements. It involves systematically analyzing existing solutions to pinpoint the key drivers of success and then optimizing those elements to achieve superior outcomes. This approach prioritizes efficiency, cost-effectiveness, and innovation by concentrating on what truly matters, leading to more impactful and sustainable advancements. Unlike traditional engineering, which might chase minor tweaks, advantage engineering seeks transformative changes that deliver substantial gains, making it a powerful tool for driving competitive advantage and delivering exceptional value.
