👉 Towardness refers to a characteristic of something that makes it more likely to be considered or valued. For example, if someone is considered "towards" a particular object, they are more likely to have access to and use it in some way. In this sense, "towardsness" is a measure of how much the value or importance of an item is perceived by others.
Related terms: Inbound Marketing, SEO, Content Strategy, Lead Generation, Email Automation, Brand Awareness
