👉 Brandlessness, a concept in marketing and branding, refers to an absence of brand identity or unique selling points. Brandlessness is often associated with a lack of distinctiveness, consistency, or uniqueness that separates a brand from its competitors. In essence, it means that a brand lacks a consistent visual or verbal representation of itself beyond the logo and tagline, which might be seen as irrelevant or outdated in today's digital age where brands are expected to have strong, recognizable identities. Brandlessness is often seen
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