👉 Unmarketed, also known as unprofitable or underutilized market segments in the context of business strategy, refers to a segment of the market that is not yet profitable due to factors such as low demand, high competition, lack of perceived value, or insufficient resources. Unmarketed markets are often characterized by a lack of consumer interest or a perception that there is not enough demand for their products or services. In marketing and business strategy, unmarketed markets can be approached in various ways
