👉 Rematching, also known as repositioning or resegmentation, is a process where a piece of information or an item is replaced with another piece of the same type. This can be useful in many contexts such as marketing, sales, and logistics. In marketing, for example, if you have two different types of products that are similar but not identical, you might use rematching to show customers how one product fits better into their lifestyle or budget than the other, thereby increasing the chances of