👉 Notsite is a term used in online marketing and digital advertising to describe an audience that does not engage with or interact with a particular brand, product, service, or website. This can occur due to factors such as lack of interest, confusion about the brand's offerings, or resistance to using certain features or services offered by the company. Notsites are often targeted at individuals who have not made a purchase from the company and may be more likely to engage with content that is related to their
