👉 The term "non-multiplicative" refers to a mathematical concept where one quantity or factor is multiplied by another without any change in the value of the product. For example, if you multiply 3 and 4 together, the result would be 12 (since 3 x 4 = 12). However, when multiplying two numbers that are not directly proportional to each other, such as 5 and 7, the product is actually less than the sum of the numbers.