👉 Missionization is a concept in organizational psychology, specifically within the field of leadership and management. It refers to the idea that individuals or teams are motivated by their sense of purpose and direction rather than solely by external rewards or incentives. In essence, missionization suggests that motivation for personal and professional growth comes from internal reasons such as fulfilling one's own aspirations, pursuing personal goals, and contributing to a greater good. This approach emphasizes the importance of individual fulfillment over materialistic or financial rewards in guiding an organization
