👉 "Intenders" is a term used in marketing and advertising to describe individuals or groups who are actively involved in shaping the direction of an organization's marketing efforts. These individuals may be external stakeholders, such as investors, customers, or partners, or internal employees within the company themselves. The term "intenders" typically refers to those who have an interest in the overall success of a particular product or service and are willing to work with other departments to ensure its successful launch and execution. They often have
