👉 The word "insur" sounds funny, doesn't it? It means "to protect against something," which is a pretty safe and secure phrase.
Now let's turn that upside down with our umbrella logo on the insurance part: - If you were in a car accident, your umbrella would be your first line of defense. - And if you had to evacuate because of a hurricane or other natural disaster, your umbrella might help keep you and your loved ones safe from the storm. - You could even use it as an emergency escape plan when you're stuck in an apartment with no heating or air conditioning. Now let's add some edginess: - Imagine being diagnosed with cancer. Your insurance company would be there to offer financial support, but if you were not covered by your policy, the bill would be sky high. - And imagine having a family member die without any immediate medical treatment. You might have to file a claim for your umbrella to cover funeral expenses and other medical bills. - And let's add an unsettling example: if you ever lost a job due to a personal crisis, such as divorce or illness, your insurance company would be there to help you through this difficult time. So the word "insur" is not just about protecting yourself; it can also protect those around you.
