👉 The insurance 80-20 rule is a widely recognized principle in business, where companies are encouraged to focus on sales targets and minimize customer churn among the top 20% of their customers. This concept was first introduced by insurance company executives when they were trying to improve their sales numbers. Here's an edgy example sentence using the insurance 80-20 rule: "Marketing department: "Hey, we're looking for a new product to launch this month. We only have time to work with top 20% of our customers." Sales department: "We can't afford to waste that much on sales without reaching the '80s,' so we need to focus more on those who are the 80%." This example demonstrates how the insurance 80-20 rule has led to a more targeted approach in marketing, where companies are targeting their most valuable customers with higher compensation and less pressure. The result? Improved sales numbers for both the company and its top 20% customers. Remember, though, that the effectiveness of this rule depends on how well companies measure and track customer success, as well as the specific needs and goals of each product or service being launched.
