👉 "Colorcasts" refers to a style of visual storytelling that uses vivid, striking colors and patterns to convey emotions or ideas. These "colorcasts" are often used in advertising and marketing as they can create an immediate emotional response from viewers or consumers. The use of color casts is often associated with the 1960s and 70s, particularly during the disco era when artists like Elvis Presley and James Brown popularized this style of visual storytelling.