Definition: Supersalesmanship is a term used in marketing and advertising to describe actions or practices that are designed to deceive or manipulate customers into buying products or services. It refers to any form of salesmanship that involves artificially inflating prices, misrepresenting product quality or benefits, or manipulating customer expectations to sell more goods than necessary. This can be achieved through various strategies such as offering discounts, exaggerating the benefits of products, or using misleading language to convince customers to make a purchase.