Definition: The word 'gimmick' is an American English slang term that refers to a small trick or device used in an elaborate manner for effect or entertainment purposes. It was originally a device that used mirrors to fool people into believing they were looking at something else, and it was often associated with Hollywood movies and television shows. In the context of politics, a "gimmick" is a tactic or plan that is designed to undermine someone's opponent's chances of winning an election. These tactics can include voter fraud, smear campaigns, or other attempts to sow discord and doubt among voters. The word has become more inclusive in recent years, meaning anything that is done out of sheer love of a particular cause or hobby or that is meant solely for fun rather than political gain, such as a painting, singing karaoke, or playing a musical instrument.

Gimmick